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PR Contractor

Duties & Responsibilities

  • Perform quality and continued outreach over multiple channels, including phone and email, leading to demonstrable results against campaign KPIs.
  • Secure media coverage that effectively highlights our business.
  • Establish and maintain media list.
  • Serve as point of contact for all Public relations opportunities, providing day-to-day guidance on communications efforts.
  • Build relationships with thought leaders/influencers to grow industry awareness.
  • Identify trends and news opportunities for pitches, as well as develop creative ideas for lifestyle press coverage.
  • Write, edit and proofread items such as press releases, articles, quotes and testimonials on behalf of the leadership team.
  • Work alongside content, creative and demand-gen teams to keep projects running to time, assisting in the creation of timelines and press packs etc.
  • Leverage existing interview and media presence for enhanced public footprint.
  • Pitch the brand to communities, conventional and digital media, consistent with MealPro's digital profile.
  • Identify opportunities for MealPro leadership to present the company to a broad audience.
  • Support the planning and design of press events.
  • All other duties as assigned.

Requirements

  • 2+ years of copywriting experience.
  • Must have solid relationships with print and digital influencers, affiliates, brand ambassadors.
  • Well-versed in the media landscape, specifically in the fitness, Tech, e-commerce spaces.
  • Proven track record developing and placing stories in the tech and consumer lifestyle space.
  • Must be available to work with flexible hours outside of normal business hours.
  • Excellent understanding of the media landscape and how to make the most out of a story, both nationally and regionally.
  • Brilliant communication skills and the ability to translate ideas into PR tactics.
  • Outstanding organizational, multi-tasking and follow-up skills with strong attention to detail and timelines.
  • A deep interest in food and online startups.
  • Prior knowledge of Cision/Propel/Prowly preferred but not required.
  • Bachelor's degree or equivalent in PR, communications, marketing, or related field preferred.

Perks & Benefits

  • This is contract to hire role.
  • Comprehensive health benefits (medical, dental, vision).
  • Stocked kitchen – healthy snacks, artisan coffee..
  • 401k plan
  • Stock Options
  • Paid Time Off

Application: